2025

Creative Direction

Visual Identity

AppsFlyer Re-brand

Repositioning a global measurement platform through behavior and a visual system

2025

Creative Direction

Visual Identity

AppsFlyer Re-brand

Repositioning a global measurement platform through behavior and a visual system

2025

Creative Direction

Visual Identity

AppsFlyer Re-brand

Repositioning a global measurement platform through behavior and a visual system

2025

Creative Direction

Visual Identity

AppsFlyer Re-brand

Repositioning a global measurement platform through behavior and a visual system

2024

Brand Identity

Brand Strategy

Art Direction

monday AI

monday.com’s first AI capability launch, seamlessly integrated into the platform

2024

Brand Identity

Brand Strategy

Art Direction

monday AI

monday.com’s first AI capability launch, seamlessly integrated into the platform

2024

Brand Identity

Brand Strategy

Art Direction

monday AI

monday.com’s first AI capability launch, seamlessly integrated into the platform

2024

Brand Identity

Brand Strategy

Art Direction

monday AI

monday.com’s first AI capability launch, seamlessly integrated into the platform

2024 - 2025

Brand Identity

Brandbook

Brand Alignment

Refining and aligning monday.com’s existing brand identity across channels

2024 - 2025

Brand Identity

Brandbook

Brand Alignment

Refining and aligning monday.com’s existing brand identity across channels

2024 - 2025

Brand Identity

Brandbook

Brand Alignment

Refining and aligning monday.com’s existing brand identity across channels

2024 - 2025

Brand Identity

Brandbook

Brand Alignment

Refining and aligning monday.com’s existing brand identity across channels

2025

Brand Identity

Web Design

monday AI Vol. 02

monday.com’s second AI launch,
introducing AI-first tools to automate work.

2025

Brand Identity

Web Design

monday AI Vol. 02

monday.com’s second AI launch,
introducing AI-first tools to automate work.

2025

Brand Identity

Web Design

monday AI Vol. 02

monday.com’s second AI launch,
introducing AI-first tools to automate work.

2025

Brand Identity

Web Design

monday AI Vol. 02

monday.com’s second AI launch,
introducing AI-first tools to automate work.

2024 - 2025

Brand Identity

Re-brand concept

Design proposal for a new monday.com brand identity.

2024 - 2025

Brand Identity

Re-brand concept

Design proposal for a new monday.com brand identity.

2024 - 2025

Brand Identity

Re-brand concept

Design proposal for a new monday.com brand identity.

2024 - 2025

Brand Identity

Re-brand concept

Design proposal for a new monday.com brand identity.

Green Fern

2023

Brand Identity

Art direction

Red Dot Awards

Isracard Re-brand

Israel’s largest credit provider, with a refreshed identity reflecting growth

Green Fern

2023

Brand Identity

Art direction

Red Dot Awards

Isracard Re-brand

Israel’s largest credit provider, with a refreshed identity reflecting growth

Green Fern

2023

Brand Identity

Art direction

Red Dot Awards

Isracard Re-brand

Israel’s largest credit provider, with a refreshed identity reflecting growth

Green Fern

2023

Brand Identity

Art direction

Red Dot Awards

Isracard Re-brand

Israel’s largest credit provider, with a refreshed identity reflecting growth

2023

Brand Strategy

Brand Identity

Web Design

Four Degrees Lab

A climate-focused research and innovation lab at Bezalel Academy.

2023

Brand Strategy

Brand Identity

Web Design

Four Degrees Lab

A climate-focused research and innovation lab at Bezalel Academy.

2023

Brand Strategy

Brand Identity

Web Design

Four Degrees Lab

A climate-focused research and innovation lab at Bezalel Academy.

2023

Brand Strategy

Brand Identity

Web Design

Four Degrees Lab

A climate-focused research and innovation lab at Bezalel Academy.

2020 - 2021

Brand Identity

Art direction

Packaging

Gen See Beauty

A clean beauty brand focused on
sustainable, vegan, and cruelty-free products

2020 - 2021

Brand Identity

Art direction

Packaging

Gen See Beauty

A clean beauty brand focused on
sustainable, vegan, and cruelty-free products

2020 - 2021

Brand Identity

Art direction

Packaging

Gen See Beauty

A clean beauty brand focused on
sustainable, vegan, and cruelty-free products

2020 - 2021

Brand Identity

Art direction

Packaging

Gen See Beauty

A clean beauty brand focused on
sustainable, vegan, and cruelty-free products

2022

Brand Identity

Packaging

Textile design

Nanig

A fashion brand inspired by 1940s–50s Europe and family heritage.

2022

Brand Identity

Packaging

Textile design

Nanig

A fashion brand inspired by 1940s–50s Europe and family heritage.

2022

Brand Identity

Packaging

Textile design

Nanig

A fashion brand inspired by 1940s–50s Europe and family heritage.

2022

Brand Identity

Packaging

Textile design

Nanig

A fashion brand inspired by 1940s–50s Europe and family heritage.

2022

Brand Identity

Packaging

Modlinger

A fine jewelry brand combining timeless craftsmanship with modern design.

2022

Brand Identity

Packaging

Modlinger

A fine jewelry brand combining timeless craftsmanship with modern design.

2022

Brand Identity

Packaging

Modlinger

A fine jewelry brand combining timeless craftsmanship with modern design.

2022

Brand Identity

Packaging

Modlinger

A fine jewelry brand combining timeless craftsmanship with modern design.

2020-2021

Brand Identity

Art Direction

Packaging

Desert Queen

A resortwear brand inspired by
fashion and travel.

2020-2021

Brand Identity

Art Direction

Packaging

Desert Queen

A resortwear brand inspired by
fashion and travel.

2020-2021

Brand Identity

Art Direction

Packaging

Desert Queen

A resortwear brand inspired by
fashion and travel.

2020-2021

Brand Identity

Art Direction

Packaging

Desert Queen

A resortwear brand inspired by
fashion and travel.

2021

Brand Identity

Signage

Asif

A culinary center in Tel Aviv exploring
and celebrating Israeli food culture.

2021

Brand Identity

Signage

Asif

A culinary center in Tel Aviv exploring
and celebrating Israeli food culture.

2021

Brand Identity

Signage

Asif

A culinary center in Tel Aviv exploring
and celebrating Israeli food culture.

2021

Brand Identity

Signage

Asif

A culinary center in Tel Aviv exploring
and celebrating Israeli food culture.

2022

Brand Identity

Web Design

Flare

A legal tech startup streamlining client-attorney interactions.

2022

Brand Identity

Web Design

Flare

A legal tech startup streamlining client-attorney interactions.

2022

Brand Identity

Web Design

Flare

A legal tech startup streamlining client-attorney interactions.

2022

Brand Identity

Web Design

Flare

A legal tech startup streamlining client-attorney interactions.

2020

Brand Identity

Kim Perets

A Tel Aviv-based fashion brand specializing in couture and laser-cut design.

2020

Brand Identity

Kim Perets

A Tel Aviv-based fashion brand specializing in couture and laser-cut design.

2020

Brand Identity

Kim Perets

A Tel Aviv-based fashion brand specializing in couture and laser-cut design.

2020

Brand Identity

Kim Perets

A Tel Aviv-based fashion brand specializing in couture and laser-cut design.

Illustrations

A collection of illustrations in various media, from commercial to personal projects

Illustrations

A collection of illustrations in various media, from commercial to personal projects

Illustrations

A collection of illustrations in various media, from commercial to personal projects

Illustrations

A collection of illustrations in various media, from commercial to personal projects

2018

Graduation Project

Image-making

Installation

Time & Place

Eight flags capturing personal and collective memories tied to time and place

2018

Graduation Project

Image-making

Installation

Time & Place

Eight flags capturing personal and collective memories tied to time and place

2018

Graduation Project

Image-making

Installation

Time & Place

Eight flags capturing personal and collective memories tied to time and place

2018

Graduation Project

Image-making

Installation

Time & Place

Eight flags capturing personal and collective memories tied to time and place

2020 - 2025

Type design

Custom Lettering

Logo Collection

A showcase of custom logotypes and symbols created for various brands

2020 - 2025

Type design

Custom Lettering

Logo Collection

A showcase of custom logotypes and symbols created for various brands

2020 - 2025

Type design

Custom Lettering

Logo Collection

A showcase of custom logotypes and symbols created for various brands

2020 - 2025

Type design

Custom Lettering

Logo Collection

A showcase of custom logotypes and symbols created for various brands

2018

Brand Identity

Student Project

Atidot:
Type Design

A Hebrew typeface inspired by a 1950s magazine.

2018

Brand Identity

Student Project

Atidot:
Type Design

A Hebrew typeface inspired by a 1950s magazine.

2018

Brand Identity

Student Project

Atidot:
Type Design

A Hebrew typeface inspired by a 1950s magazine.

2018

Brand Identity

Student Project

Atidot:
Type Design

A Hebrew typeface inspired by a 1950s magazine.

© RUTH MAROM 2026

All rights reserved

© RUTH MAROM 2026

All rights reserved

© RUTH MAROM 2026

All rights reserved

© RUTH MAROM 2026

All rights reserved